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-Small Hot Chocolate-

Sep 24, 2009

[News] Netizens and the entertainment industry

The public likes to call them Netizens (personal opinion 'idiots'). They are the most feared group of people in the entertainment industry. If you are a celebrity, sportsman, politician or anyone that make the news, you must be careful of your actions, because in a way they can either damage or potentially end your career. When controversy stirs, the topic becomes a big issue.


Back in June netizens had a major issue with the cover art of SNSD’s new mini-album. The problem originated with the airplane featured on the album art, which resembles the Japanese “type zero” aircraft that were used by suicide bombers (Kamikaze) during World War II. And if that wasn’t enough complaints later turned to the group members are wearing, which some say resemble Nazi medals. As a result the release date of the album has been pushed back a few days later while SM re-work the album art.

It is normal that many Koreans will feel offensive from the images, relating to the Japanese war crimes that had affected our families and countrymen. SM Entertainment did the right thing by re-working the album art. But in my opinion, netizens went too far by referring the girl group as "War Crimes Shi-Dae" and not So-Nyeo (Girls) Shi-Dae (Generation). Netizens just seem to blow everything out of proportion by letting their feelings win over the head.

I believe the Internet provides too much power for netizens. Referring back to 2PM's Jae-Bum past posts in MySpace page for his disregard for Koreans, netizens made it clear by demanding him to leave the group and Korea. It happened. A global movement was conducted by 2PM fans demanding Jae-Bum's return to the boy band. They even returned their brought albums in front JYP headquarters. But this sort of public movement failed. For netizens, the Internet is a public space and a tool that enables them to find private information and use it for their own purposes. My final opinion is that these individuals who stirred these two controversy are either personal haters or some fan from another rival group in order to ruin the careers of these entertainers.

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